What’s trending for Holiday 2017

From NYE parties to family Christmas gatherings finding that perfect outfit is a task that must be fulfilled. Trends this holiday season will venture from velvet dresses to firefly florals producing the most chic looks. See six of the most prevalent trends that will occur this holiday season below.

Feisty Fiery Florals

A spicy twist to the usual flower print, fiery florals are trending this holiday and are sure to light up any room.

Velvet

Velvet makes a resurgence this season in varying shades and tones. From off-the-shoulder tops to pants, this versatile fabric is perfect for the holidays.

Material and Detail

Lavish material and details make a glamorous impact for the luxe lady. Faux furs, pearls, exotics and soft suedes all combine to make for an extravagant statement piece.

Remixed Spots

Polka dots take on a new spin as this traditional pattern is transformed through the use of varying colors, scales and clashing sequences.

Lace Party Dress

The lace party dress makes a strong silhouette for the winter party season. By mixing with mesh inserts, silk underlays and lace overlay, the look is given even more texture.

 

All these trends and more can be found at AmericasMart Atlanta. For more details, please visit https://www.americasmart.com/markets/august-apparel/#/.

Top Searched Trends for Fall 2017

Fall is a truly spectacular time of year. As the weather changes from hot to cool, weekend cookouts bring friends and family members together and adults and kids look forward to celebrating Halloween. It’s a fun filled season that appeals to all the senses – the feel of a cool, crisp breeze against your face; the crunch of fallen leaves under your feet; the stunning shades of brown, yellow, red and orange as the trees change colors; the taste of pumpkin pie and s’mores and the smell of cinnamon and nutmeg in the air.  Fall even taps into the fashion senses as it brings with it an undeniable excitement about autumn wear and trends. Here are three unmistakable trends for Fall 2017.

Leggings

At the top of the Fall 2017 fashion list of must have items are leggings. Trendy and versatile, leggings come in a variety of autumn colors making them easier to pair with just about anything.

Checkers and plaids

Once thought to be boring and dated, checkers and plaids are making a comeback and land at the top of this year’s list for most wanted list. These patterns take on a completely new life, defying the traditional size and color scheme.

Earthy Rust Tones and Colors

Really get into the feel of fall with rusty, earth tones and colors. Nothing says fall quite like deep and varying shades of ranging from reddish brown sunset orange.

All these trends and more can be found at the August Atlanta Apparel Market.  For more details, please visit https://www.americasmart.com/markets/august-apparel/#/

Our Atlanta: Dinner and Drinks

Blake and Alexis Rayon
Owners, UnCommon Fashion, Building 3, Floor 9, 9-S119

Blake and Alexis Rayon Uncommon Fashion

Blake and Alexis Rayon
Uncommon Fashion

Blake and Alexis Rayon arrived in Atlanta five years ago on the cusp of the city’s culinary and cultural renaissance. Coming from Miami, their standards for food and fun were high. “It’s a big part of our culture,” says Blake. “We like to have a good time.” They dove into the Atlanta food scene and the rest is history. We asked them about their favorite after-market spots.

Alexis’ Mood: Afraid of Commitment

ponce-city-market-courtesy-of-acvb

Ponce City Market Photo: James Duckworth, Courtesy of ACVB

Ponce City Market is such a great option if you’re unsure of what you want to eat or where you want to go. Every price point, every type of food, more casual, more fine dining – it’s all there. Get a pop-tini from King of Pops or a craft beer from The Tap on Ponce. Then you can do burgers from H&F Burger or chicken from next door at Hop’s if you want super casual. Or for a mid-century throwback, head upstairs to The Mercury for swanky cocktails and a sit-down dinner.”

Blake’s Mood: Ready to Party

the Sound Table Photo: James Duckworth, Courtesy of ACVB

the Sound Table
Photo: James Duckworth, Courtesy of ACVB

“Grab dinner at Krog Street Market in Inman Park. From there, head to Sister Louisa’s Church of the Living Room & Ping Pong Emporium and keep an eye out for celebrities. If you love hip hop or you love EDM, go across the street to the Sound Table. If you’re feeling hip and you want to party, go down the road to Mother. And if you really want to see Atlanta’s Dirty South go to Harold’s Chicken & Ice Bar. Right next door to that is Noni’s, which is a really fun late night spot.”

Alexis’ Mood: Chillaxing with Out-of-Towners

Piedmont Park Photo: James Duckworth, Courtesy of ACVB

Piedmont Park
Photo: James Duckworth, Courtesy of ACVB

“We always take people to Park Tavern. It has the nicest views of Piedmont Park and the Atlanta Skyline. Take a stroll around the park or check out the stunning Atlanta Botanical Garden. Then head to nearby Hobnob for drinks. Across the street, Varuni Napoli has pizza that is to die for and a shady little patio perfect for a spring day.”

Blake’s Mood: Uptown Attitude
“Head to Umi for sushi and start with drinks at the bar. These bartenders are top notch and masters of their trade. If you like highball cocktails and want to step out of your norm, ask for them to make you a Mezcal Old Fashioned. Get ready for smoky and sweet delight to roll down your tongue. Or, for something more casual, hit up Shake Shack and try the ‘Shroom Burger. It will change your life.”

Dining In
All tuckered out from Market? Blake has you covered. “What’s great about Atlanta is that you have Zifty, Postmates, Uber Eats, Amazon Restaurants. So even if you don’t want to go out, you can get amazing food from to city’s top restaurants delivered right to your hotel.” Check them out online or on the app store.


See this story, plus view a sampling of the hottest lines available at Market, in the premiere issue of Atlanta Apparel 2017. View this book in the Atlanta Apparel Book Lounge during Market or look at it online.

22_feb17_vw_booklounge-01

Saying “I Do” In Style

Today, the Atlanta Apparel WORLD OF PROM Market comes to a close, which means that all eyes are on VOW | New World Of Bridal in September. This market will be focused on what’s new and next for all things bridal in 2016.

We’ve researched the trends to give you the latest information on what you can expect to see at Market and in stores for spring and summer of  2016. The trends include classic styles, with modern twists and unique details to make any bride stand out…


color

A Mix of Colors: It’s not just all white anymore… brides are straying away from the traditional white wedding gown, and going for something with a little more color. If you are in the market for a wedding dress today, you may find it hard to find an all white dress. We are seeing a lot of cream and off-white, as well as very light blue and even hints of black for a little bit of edge!


embellishments2

Expect Embellishments: Embellishments can make a bland dress beautiful in just seconds, and we have seen them all over the runway for 2016 bridal. Expect to see pearls and metallic stones gracing the bodes of many dresses.


feathers

Ruffles and Feathers: We’re seeing these features show up on the bottom half of many dresses, creating a more full look on something a little simple.


train

The Detachable Train: Many designers are bringing this trend back in a more fashionable and updated way, adding attachments to the sides and back of a more slim gown. Brides can easily remove the attachments for light-weight reception attire.


floral

Fancy Florals: Ranging floral patterns are covering the designs of wedding dresses for 2016. Whether it’s a colorful mix, or a detailed embellishment, you are sure to see this trend walking down the aisle.


backless

Showing a Little Skin: No back? No problem. Brides are loving the chance to show off a little skin with a complete backless dress, while still keeping a classic silhouette in the front.


offtheshoulder

Off the Shoulder: A huge trend in the fashion industry right now is the off-the-shoulder look on tops and dresses. This style shows off the color bone and also allows brides to show off some skin without going overboard. It’s trendy and classic, all at the same time.


neckline

Plunging Neckline: The popular, revealing style extends down to the lower waist. This style can be paired with anything from long-sleeves to a strapless, sweet-heart shape. Mesh fabric can also be paired with this style, creating a illusion of more bare skin being shown.


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We look forward to seeing you at VOW | New World Of Bridal, taking place on Wednesday, September 16 – Friday, September 18, 2015.

PROM 2016 TRENDS

As we prepare for the WORLD OF PROM this month, we can’t help but day dream about all of the amazing prom styles that will be trending for 2016. With so many breathtaking and flattering designs, this could very well be the most fashionable prom season yet.

We’ve gathered together a list of trending styles to get you prepared to shop prom 2016 here in Atlanta. With so many different collections, you are sure to find just the right variety for everyone’s prom needs. From classy and timeless detail, to fun and unique shapes, there is something for everyone to achieve the perfect look they have been dreaming of for a night they will never forget.


TWO IS BETTER THAN ONE

TWO PIECESIt’s easy to see that crop tops have been a huge trend piece during the past couple years, and they are better than ever for the prom 2016 season. While still keeping the look of a traditional prom dress, the idea of two pieces adds a fun touch for young girls. We’re seeing this in many different styles, including pieces with short or long sleeves, as well as full-length and short skirts.


SLEEVES, SHORT + LONG

We’ve seen necklines such as strapless, sweetheart and one-shoulder, but now the art SLEEVESof sleeves is gracing the prom dresses of 2016. Short, long, off the shoulder… you name it and you’ll most likely see it in some shape or form. Although this aspect gives prom dresses a much more conservative feel, it only adds more of a special touch. It also allows plus size women an option to feel more comfortable while dressing for a formal event!


MIDI LENGTH

MIDI LENGTHThis trend debuted in the 1940’s and made a comeback recently in 2011. After dying down quite a bit, designers have decided to try a new take on the midi skirt and incorporate it into formal fashion. For prom dressers looking to embrace a more elegant and conservative style, this trend meets perfection. It’s feminine and classy, just the way a prom dress should be!


LACE, PLEASE

We can’t really think of a time when lace hasn’t been a good idea. Prom dresses covered in lace or with simple lace accents have madeLACE them that much more beautiful. Combining lace with mesh fabric creates an illusion of  lace covering the body, which we’ve seen all over the fashion industry lately. Multiple brands have been incorporating this trend into their 2016 designs, and we can’t wait to see more.


THE RIGHT AMOUNT OF BLING

EMBELISHMENTSEmbellishments have been popular in past prom seasons, and this year they are back and better than ever. We are seeing a lot of fully embellished looks, as well as some partly embellished looks mixed with mesh to create the desired illusion. Dresses covered in embellishments, such as this white Sherri Hill look, make the perfect statement.


RSVP for WORLD OF PROM, the nation’s #1 Prom & Social Occasion Market, taking place during the Atlanta Apparel Market on Thursday, August 6 – Monday, August 10, 2015. Join us for our WORLD OF PROM fashion show on Thursday, August 6 featuring prom trends for the 2016 season!

Resort Wear 2016 at Atlanta Apparel

When you think of resort wear, what’s the first thing that pops into your mind? Maybe you and your girlfriends lying on the beach in your most recent bikini purchase, sipping cocktails with your flip flops dangling off the side of your beach chair. Well, we have good news, resort wear does constitute the latest in bikini style, but it also includes a multitude of other styles, as well. Think loose maxi dresses, playful matching separates, oversized straw hats and even a bright colored pair of heels. When it comes to resort wear, it’s all about being on trend with the latest fashionable, summer pieces that make you feel effortless and simple, yet extremely chic.

We’ve gathered photos from our previous Atlanta Apparel Daily Struts to show you exactly what resort wear can entail. Basically, there are no limits. It can get as fancy as a killer jumpsuit, or as laid back as a kimono thrown over a stylish bikini. Take note of the styles you favor and visit us next month at the Atlanta Apparel Market to bring your retail store only the latest in resort wear 2016.


Bright Colors

AWH_PHOTO-6739Bright colors are a must for resort wear, and this jumpsuit doesn’t disappoint. It’s the perfect piece to pack for your summer vacation that can be worn for dinner and drinks mixed with other neutral accents. With it’s loose fabric that flows as you walk, we guarantee this number will turn some heads.


Playful Prints

The palm print swept just about every retail store inAWH_PHOTO-6833 some shape or form this season, and we can see it sticking around. The print on this dress mixed with other bright colors adds a “wow” factor to the simple, white shift dress. Gladiator sandals or summer heels, you choose!


Effortless Bikini

AWH_PHOTO-4057While shopping for resort wear 2016, look for pieces that can be paired with a simple, neutral bikini. Fun kimonos like this one add the perfect touch and can be included in multiple other combinations in a day-to-day summertime wardrobe.


Accessorize Light

Don’t go over board on accessories for your AWH_PHOTO-4006collection of resort wear pieces. It’s important that you choose light and you choose well. Hats play a huge part in turning a casual look into something one-of-a-kind. When it comes to jewelry, go for lighter pieces that can be worn to the pool, or thrown on with a simple maxi dress.


Summer Elegance

AWH_PHOTO-4293We might have saved the best for last. This dress screams resort wear. The incorporated bright colors , “airy” fabric and low-cut neckline all compliment the dress so well.  This flattering look will be sure to get more than a few compliments. Pair with wedges and light jewels for a complete dinner look.


For styles like these and much more, visit Atlanta Apparel, taking place August 6 – 10, 2015.

Fall 2015 Trends and More with Larry Lucas

Larry Lucas has been a familiar face on the AmericasMart campus since the 1970s. Lucas recently retired from his eponymous showroom, Larry Lucas, Inc. after nearly 40 years. Prior to his wholesale career, Lucas owned a successful 10,000-square-foot gift and floral shop in Sandy Springs, Ga.  He will periodically share his expertise with us on the AmericasMart blog.


Although the fall brings cold weather, there are always so many great things to look forward to during the season. New fashion trends, college football, the holidays and so much more. Throughout the Atlanta Apparel Market at AmericasMart, we have the chance to see exciting fall trends before anyone else. Throughout this blog post, you will find trends to look forward to for the Fall 2015 season, as well as helpful tips to incorporate in your retail store.

Mellow Yellow

This fall, yellow will make a strong comeback in many different styles. We’re already AWH_PHOTO-8632beginning to see it debuting in shops around town, on the Instagram accounts of popular bloggers, and used by leading designers in new collections. We will see a rich, sunflower yellow, deeper in tone than the daisy yellow of spring.

When it comes to choosing which yellow items would best complement your existing wardrobe, turn to your favorite fashion bloggers or Pinterest account for suggestions. We’ve seen the trend add a pop of color in just about every style or shape, including dresses, skirts, pants, shoes and bags.

We may be kissing summer goodbye at the end of August, but prepare your closets to take a little inspiration from the sun this fall. Pair your yellow pieces with a rich brown, gray, black or orange to channel more of a fall look, resembling the leaves at the end of the summer.

Accessories – Not Just an Impulse Buy

Not only will yellow be making a statement this fall, but so will those easy and affordable add-on accessories that you just can’t seem to stay away from while you’re out shopping. Think along the lines of scarves, hats and jewelry. We’ve seen hats make a huge fashion statement over the last few years, and we are thrilled to see them sticking around.

AWH_PHOTO-0168Trendy accessories continue as a growing factor this fall, including new and old pieces. They can easily add to any woman’s personality and complement any look, depending on her style of choice. They have the advantage of being an affordable item that customers can easily pick up during a shopping trip.

Accessories should be an integral part of a retail business. There are different styles with a variety of quality to choose from, depending on the direction of your store. Select accessories that complement the apparel you’ll be selling for the season.

Show Your Spirit

In addition to bright colors and trendy accessories, collegiate items of state schools remain in the spotlight. Each fall, these items make their way back in some new form orAWH_PHOTO-9476 fashion. During the June Atlanta Apparel Market, collegiate T-shirts and stylish Game Day collections made appearances throughout showrooms and during the Daily Struts.

Shortly following football season, Christmas will be here before we know it, with all of its festive holiday fashion. During the holidays, it’s important to let your customers know what options your store has for gifting. Try showcasing your smaller items near the check-out area, or create a small gifting display. Your customers will appreciate that everything is in one spot, and they can easily find what they are looking for.

What trends are you most looking forward to for Fall 2015?

The next Atlanta Apparel Market will take place Thursday, August 6 – Monday, August 10, 2015.