Spring for Suede and Leather

Spring and Summer 2015 styles at Atlanta Apparel Market have a strong focus on fabrics, with a broad array of options. Traditional linen, cotton, silk and chiffon are balanced with strong but subtle pieces in leather and suede, adding a new dimension for the coming retail sales season.

My Tribe Nue by ShaniMoving beyond just black, white and brown, color adds new interest and more options to mix with a variety of warm season pieces. With air conditioned homes, offices and planes, there’s always a need for striking, functional pieces no matter what the calendar says.

TCECBiz Miilla jacket

Moto jackets are refreshed with lighter weights and unexpected colors. Pencil skirts are sleek while circle skirts are both playful and bold in leather. Pastels bring softness and sophistication while bolder color add a striking element of drama.

Origami Judith March 2 judith March

Laser cuts dominate, but designers also opt to use leather an suede as trim to add texture and sometimes movement with insets, edging and fringe. From boho to edgy to chic, there’s a tactile freshness to adding suede and leather to any collection.

My Tribe group

ICON HONORS 2015 Call for Entries Open Now

Your road to ICON HONORS recognition starts here.

Enter to win–and to take your place alongside the best in the home and gift industry.  It’s the most celebrated and respected recognition you can achieve.  And no one is more eligible to win than you.

There are 16 categories of competition within the main categories of INNOVATION, CONTRIBUTION, BRANDING and ACHIEVEMENT.

For more information, view the ICON HONORS 2015 Call for Entries press release.

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Every ICON HONOR starts here, so don’t miss your chance.

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ICON HONORS 2014 Call for Entries2

Denim Do’s for Spring/ Summer 2015

Denim pieces are a classic no matter the season. For Spring/Summer2015 lines are mixing it up with denim shirts, dresses, rompers, jumpsuits and more in addition to traditional jean pants. We spotted new cuts, designs and even the return of the overall all over the October Atlanta Apparel Market Showrooms and Temporaries.

Overalls, denim tops and a denim jumpsuit by Paige Denim (Floor 9 S335B)

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Fit and flare acid wash dress by Kensie Jeans (2-102B)

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Ombre denim dress styled with a fur vest and statement necklace by Hot & Delicious (2-115)

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Patterned jean by Beija-Flor Jeans (2-540)

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Cargo jeans with a knit waistband by Kensie Jeans (2-102B)

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It’s T-shirt Time!

T-shirts are back for Spring 2015. With an assortment of witty taglines and eye-catching designs, you’re sure to find the perfect tee for your customer. We’ve assembled a few of our favorite Southern exhibitors in the 400 section on Floor 3, right off the escalator. Stop by to check them out, and keep an eye out for the T-shirt trend throughout Atlanta Apparel.

Charlie Southern

Charlie Southern

Southern Doe

Southern Doe

Written

Written

Southern Cross Apparel

Southern Cross Apparel

Southern Snow

Southern Snow

 

States of Mind

State of Mine

Flashback to Neon Brights for Spring & Summer

Ark & Co.Walk the aisles and showrooms of the Atlanta Apparel Market and you might think it’s 1984 instead of 2014. Flashes of neon burst from racks and displays across collections. From accessories and trims to separates to dresses, vivid color brings life to myriad pieces.

Ark & Co.  Esley Honey Punch USA

Bursts of nJulia Jordaneon aren’t restricted to a single category; there are pieces in lines ranging from Young Contemporary to Fashion Accessories to Moderate and Better collections. While everyone of every age can’t pull off electric pink chiffon shorts or a glowing yellow crop top, punches of brightness add life to tops, dresses and accessories making the luminous options available to every customer.

Whether you’re looking for a burst of life to create a bold summer display or just looking for a few pieces to add pops of color, ideas abound at Market.

Voom by Joy Han Kaya di Koko-Vaccarelli Katherine WayZ&L Europe

Expert Tips for Selling S.A.S.S.

Tsu.ya by Kristi Yamaguchi;

Tsu.ya by Kristi Yamaguchi

As the semi-annual S.A.S.S. (Shape. Active. Swim. Sleep) collection returns to the October Atlanta Apparel Market (showrooms: October 16-20, temporaries: October 16-19) we asked experts from the collection for their tips for integrating shapewear, sleepwear and activewear into your clothing store.

Cindi Ahlers of Tsu.ya by Kristi Yamaguchi; Lauren Bartley, junior account executive for Yummie by Heather Thomson; and JoAnne Grazzini, national sales director for PJ Harlow share these things to keep in mind:

YOUR CUSTOMERS. Employ the same size-ordering technique you use for you ready-to-wear items with you shapewear, sleepwear and active wear. Don’t take the smalls and extra-smalls out of consideration – ladies in those sizes might also want a little extra support. Also consider who is ultimately making the purchase. Conservative, comfortable pajamas might go over better than a sexy lacy piece if your customer is mom buying for her teenage daughter.

Yummie cropped

Yummie by Heather Thomson

YOUR OTHER LINES. Are your jeans flying off the shelves? Would your best-seller dress look great with leggings? Use these pieces to help incorporate new active and lifestyle collections into your store. Match a loungewear top to your denim and leggings to your tunics – you might be able to sell the coordinating casual pieces as well.

TECHNOLOGY. Fabric technology has come a long way in loungewear and activewear. Knowing the science behind shapewear jeans can help you close the sale and makes you a hero when the skinny jeans finally fit. Advising your customers on how to care for an item is equally as important – you don’t want her satin pajamas ruined because you didn’t tell her to wash them inside-out. Ask the line about its specific fabric technology before your place your order.

PJ Harlow

PJ Harlow

YOUR DRESSING ROOM. Ever have that customer who walked away from the perfect dress because she had a few trouble spots? Include sample of all of your shapewear pieces in your dressing room so she can slip one on under whatever she tries on. She loves the way she looks and you love that she bought both pieces.

THE CALENDAR. Pajamas make great holiday gifts. Reminding your customer of this as she buys her party dress means she has one less gift to buy and you increased your holiday profits. When the weather heats up, selling shirts with stay-cool technology may make you the most popular store in town.

What tips do you have for selling shapewear, activewear, swimwear and sleepwear?

Tsu.ya by Kristi Yamaguchi is located on Floor 2 Booth 620. Olympic Gold Medalist and “Dancing With the Stars” winner Yamaguchi will make an appearance in the booth on Friday, October 17.

Yummie by Heather Thomson is located on Floor 2 Booth 602. Buyers who share photos of their selections on social media tagging the line’s official accounts will receive a discount on their order. Visit the booth for more information.

PJ Harlow is located on Floor 2 Booth 600 on the atrium. It will fulfill last-minute holiday pajama orders through November 15.

Spring/Summer Trends from Coast to Coast

For Spring/Summer 2015, we’re looking to our NY/LA Co-Op on Floor 9 for color inspiration. 

Cosmetic hues, light greys and powder-blush tones bring soft sophistication to seasonal silhouettes in lightweight and textured fabrics.

Jay Godfrey

Jay Godfrey

Shoshanna

Shoshanna

chan luu YI9A5366 crop

Chan Luu

 

Sweet, whisper-light pastels appear in barely there shades of biscuit pink, dusty blue, shrinking violet and hushed green, adding a soft and subtle element to the season.

Rebecca Minkoff

Rebecca Minkoff

 

Nanette Lepore

Nanette Lepore

 

Chan Luu

Chan Luu

Visit the NY/LA Co-Op on Floor 9 for these top lines.
Chan Luu
Tori Richard

Shoshanna
Jay Godfrey
Yumi Kim
Nanette Lepore
Rebecca Minkoff
Kendra Scott

Trend forecasting courtesy of WGSN/Stylesight.